AMSTUTZ CarWash S-Series – Premium foam cleaner & shampoo for car wash tunnels

Three yellow Amstutz S-Series containers for car wash detergents, including XTRA MAXI FOAM, PLATINUM SHAMPOO and XTRA SB XXL FOAM, are displayed on a reflective surface with splashes of water. “New Carwash S-Series: full power”.

Black car in heavy rain between blue (left) and green (right) water. Right side: yellow Amstutz S2000 Xtra Platinum Shampoo can. Text: Strong fragrance. More power. Clean. New Carwash S Series.

A black passenger car in the car wash, covered in foam, surrounded by blue and green water streams. Droplets sparkle in the light. On the right, a yellow S2000 XTRA PLATINUM SHAMPOO canister. Top: slogan for Amstutz Carwash S-Series.

New AMSTUTZ CarWash S-Series: Strong fragrance. More power. Uncompromisingly clean.

May 15, 2026 News

The demands on modern vehicle washing are continuously increasing. Customers today expect not only a clean vehicle, but a genuine washing experience. This is exactly where the new AMSTUTZ CarWash S-Series comes in: maximum cleaning performance, intensive fragrance technology and strong foam formation for professional car wash tunnels and self-service wash bays. With the new S-Series, AMSTUTZ is bringing a powerful further development of proven CarWash products to market – developed for more freshness, more impact and a significantly stronger customer perception.

“A clean you can smell.” – this claim describes the new product line quite precisely. The new S-Series combines proven cleaning agents with highly dosed fragrance essences and even stronger performance in the washing process.

Benefits at a glance

• intensive fragrance

• higher washing performance

• modern washing experience

• stronger customer loyalty

Especially in modern car wash tunnels, the sensory experience is becoming increasingly important. Customers perceive fragrance and foam directly – and automatically associate this with quality and cleanliness.

The new AMSTUTZ S-Series

The S2000 XTRA PLATINUM SHAMPOO is based on the well-known P2000 PLATINUM SHAMPOO – but with more performance and a significantly more intensive freshness experience.

• higher cleaning performance

• strong fragrance development

• proven active ingredients

• seamless replacement for P2000

• perfect for modern gantry and car wash tunnels

The S1000 XTRA MAXI FOAM was specially developed for intensive foam washing. The highly concentrated foam shampoo produces strong foam formation while maintaining a mild pH value.

• intensive foam formation

• high concentration

• pleasant fragrance

• matched to S2000 XTRA PLATINUM SHAMPOO

• ideal for premium wash programmes

More foam. More impact. That is exactly what the S1500 XTRA SB XXL FOAM was developed for. The product is aimed in particular at self-service wash bays and applications with maximum foam development.

• extremely strong foam formation

• intensive fragrance essences

• high washing performance

• ideal for self-service systems

• seamless replacement for P1500

With the upcoming S1100 XTRA LAVA FOAM, AMSTUTZ is additionally expanding the S-Series with another premium foam product.

Fragrance as a success factor in vehicle washing

Many car wash tunnels underestimate the psychological effect of fragrances. Customers perceive intensive freshness immediately. That is exactly why the new S-Series consistently relies on highly dosed fragrance essences and a modern freshness concept. The products are intended not only to clean, but to create an experience. A strongly scented shampoo conveys:

• higher cleaning quality

• premium character

• more modern system

• better care effect

Seamless integration into existing wash systems

A decisive advantage of the new S-Series: the products can be used directly in place of the previous P-Series. The existing drying and finish chemistry of the P-Series can continue to be used.

• no retrofitting necessary

• no changes to the wash concept

• easy integration

• immediate performance upgrade

Who is the new AMSTUTZ S-Series suitable for?

• professional car wash tunnels

• gantry wash systems

• self-service wash bays

• vehicle care businesses

• premium CarWash concepts

Operators in particular who would like to differentiate themselves through quality, fragrance and customer experience benefit from the new generation of CarWash chemistry.

Currently available

• S1000 XTRA MAXI FOAM

• S2000 XTRA PLATINUM SHAMPOO

• S1500 XTRA SB XXL FOAM

The products of the new S-Series are offered in 25 kg.

The new AMSTUTZ S-Series clearly shows where modern vehicle washing is developing: away from pure cleaning – towards an emotional washing experience. Strong fragrance, massive foam formation and high cleaning performance ensure a significantly stronger perception among customers. That is becoming increasingly important in an increasingly competitive CarWash market.

More fragrance. More power. Ruthlessly clean.